All Blog Posts

Gib Bassett

Solutions Marketing Director, Alteryx

Gib Basset joined Alteryx to spearhead marketing initiatives for supply chain, retail, CPG, and manufacturing industry solutions. His fervent commitment lay in assisting business and technology leaders, along with their teams, in triumphing over challenges to attain excellence in analytics outcomes. Before his time at Alteryx, Gib contributed to customer success at Salesforce, providing invaluable support to esteemed retailers as they embarked on cross-cloud digital transformation journeys. His earlier roles involved leading the go-to-market strategies for retail and consumer goods big data analytics at Oracle, as well as overseeing global marketing efforts within the CPG, retail, and manufacturing sectors at Teradata.

Articles by Gib Bassett

Technology Nov 16, 2022

A Future Redefined: Highlights From the 2022 Retail and CG Analytics Study

See how your analytics maturity compares to the industry’s best in this annual study from RIS and CGT.

Technology Sep 20, 2022

Three Ways 7-Eleven Is Optimizing Its Retail Analytics With Alteryx

Throughout the pandemic, 7-Eleven has used Alteryx to make data-driven decisions.

Technology Aug 30, 2022

Driving Decision Improvement and Consistency with Alteryx Within Supply Chain and Beyond

The approach applied at Amway sets a good example for others considering Analytics Automation in any setting.

People Aug 18, 2022

Making Analytics Work — You Can Get Started with Less Than a Moonshot

My degree was in Computer Science, so I have always had an interest and understood the basics of programming and databases.

Strategy Jul 18, 2022

Seeing is Believing Alteryx for Supply Chain

See examples of how various organizations support a customer-centric supply chain to meet demand.

Strategy Jul 8, 2022

The Top Three Takeaways From Alteryx’s Conversation With Kraft Heinz

Learn how Kraft Heinz saved 5,500 analyst hours with Alteryx.

Technology Jul 7, 2022

The Alteryx Analytics Cloud for Supply Chain

See how the Alteryx Analytics Cloud is an essential part of digital transformation success.

Technology May 23, 2022

Adopting and Scaling the Value of Analytics Automation

Casey Koopmans, a principal data scientist with Alteryx customer Amway, knows well the power of Analytics Automation to speed and improve su...

Technology May 11, 2022

Leaders Recognize the Benefits of Governance and Oversight

Leaders recognize the connection between Analytics Automation and Digital Transformation Success.

Technology May 10, 2022

Leaders Manage Analytics Automation Together With Their Business Intelligence and Data Science Teams

Three-Part Series.

Technology Apr 28, 2022

Brick by Brick: How the LEGO Group Scaled Analytics

My degree was in Computer Science, so I have always had an interest and understood the basics of programming and databases.

Strategy Apr 11, 2022

The Adoption and Business Value Practices of the Best Alteryx Supply Chain Customers

Three best practices for leading Alteryx supply chain customers.

All Blog Posts