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Gib Bassett
Solutions Marketing Director, Alteryx
Gib Basset joined Alteryx to spearhead marketing initiatives for supply chain, retail, CPG, and manufacturing industry solutions. His fervent commitment lay in assisting business and technology leaders, along with their teams, in triumphing over challenges to attain excellence in analytics outcomes. Before his time at Alteryx, Gib contributed to customer success at Salesforce, providing invaluable support to esteemed retailers as they embarked on cross-cloud digital transformation journeys. His earlier roles involved leading the go-to-market strategies for retail and consumer goods big data analytics at Oracle, as well as overseeing global marketing efforts within the CPG, retail, and manufacturing sectors at Teradata.
Articles by Gib Bassett
Strategy
May 24, 2024
The Phased Approach to Alteryx: A Blueprint for Business and IT
Even the most complex challenges can be tackled step-by-step, especially when aligned closely with IT.
Strategy
Jun 27, 2023
Alteryx and Snowflake: Accelerating Business Outcomes for Industrial Manufacturers
Alteryx has joined the Snowflake Manufacturing Data Cloud.
People
Jun 12, 2023
Inspiring Leaders to Become More Data Driven
Unlock the true business value of investments and move beyond operational efficiency to strategic impact and tangible business outcomes.
Technology
Apr 24, 2023
Pushing the Boundaries of Supply Chain Improvement
Data gravity can’t hold you down anymore when it comes to prioritizing the highest-value use cases.
Strategy
Feb 8, 2023
Connecting the Data Dots for Chief Transformation Officers at OPEX 2023
My degree was in Computer Science, so I have always had an interest and understood the basics of programming and databases.
What's New
Dec 29, 2022
Helping Customers Win with Analytics
A 2022 wrap-up of resources to help organizations unlock the potential of analytics to improve decisions within supply chains and related in...