Drive sales, marketing and customer service strategy through a single view of customer metrics and account health
Cut the time it takes to summarize customer data and make informed decisions
See the trends among interactions on each customer’s journey so you can create journey-specific strategies
Customer data usually lives siloed in multiple departments, repositories and CRM systems. That leaves companies with only a narrow view of their customers, unless they undertake long, expensive IT projects to unify their data. By the time insights are available, the information behind them is often stale and the conclusions obsolete — a complete loss of the value in the data connection and the analytics process.
Use an end-to-end analytics platform to automate data connection and extract-transfer-load (ETL) processes with each of your data sources. Cut the time it takes to summarize customer account health in 360° dashboards and enjoy a consolidated view of your most important metrics for each customer.
With Alteryx, you can:
1 – Data Connection
Create data connections to each source of customer data, then prepare that data either in a Designer workflow or using In-Database Designer tools
2 – Prep and Blend
Automate data blending from all sources of customer data
3 – Data Communication
Optimize data format for export into Tableau dashboards or into a Snowflake repository, then automatically refresh the data as needed